A Beauty-Focused Branding Agency Specializing in Naming & Graphic Design

Simply Smart Branding

Need a product name, logo, package label, or website? InkWell’s creative team crafts unique branding while guiding you every step of the way—no confusing jargon or hidden pricing. Just a smooth, friendly, and collaborative process for work you'll love.

Get in Touch

Creative Services

Verbal + Visual

Naming Support

Product Naming
Company Naming
Service Naming
Technology Naming
Shade Naming
App Naming
Program Naming

Design Support

Logos
Packaging
Brand Color Palettes
Illustration & Graphics
Website Design

From Beauty and Tech to Food and Finance—our clients and projects have covered almost every industry

Naming Work

Names that get noticed.

InkWell crafts names that capture a brand’s voice and connect with the target audience.

Korean beauty company I Dew Care asked for a fun name to launch their new bubbling bath bomb.

I Dew Care | Gettin' Fizzy With It

More Beauty Naming →

Citi needed a name for their companion Double Cash Card that rewards 5% in the custom category you spend most. (Interbrand)

Citi | Custom Cash Card

More Product Naming →

When Discovery Channel entered the streaming service industry, it needed a name that showcased its multiple offerings.

Discovery+

More Corporate Naming →

See All Naming Work

Design Work

Creativity meets strategy.

InkWell creates distinctive designs for your name, logo, and packaging so your brand shines.

Fern City Greenhouse had a passion for ferns but struggled with a generic brand identity that failed to convey their unique vibe. Through custom illustrations and pattern designs, their branding was transformed into a cohesive, playful, and sophisticated experience, making the shop a must-visit destination for fern lovers.

Fern City Greenhouse

More Logo Design →

Follain’s clean, vegan skincare brand packaging redesign reflects its nature-focused product line for radiant skin results.

Follain Skincare

More Packaging Design →

Meadowsong Studios needed a brand identity that reflected its nature-inspired art studio. A redesign of their logo, website, and visuals with custom illustrations and patterns captured the spirit of the Midwest countryside, creating a cohesive and engaging brand experience.

Meadowsong Studios

More Illustration Design →

See All Design Work